dada da ta

dada da ta
Moving Image
Jake Elwes
In 'dada da ta', over 50 hours of interviews have been sourced from YouTube, then processed using the IBM Watson AI speech to text API to transcribe the interviews, and a custom-made computer program to extract in time order the instances of the participants speaking in numbers. The words have then been removed from the source videos – leaving the interview’s chronology intact, yet reduced to a stream of numbers: “One, one billion, one million, one hundred million, two billion, one, two hundred, ten thousand, eighteen thousand, two, two, two, ten, fifteen, nine thousand" - Elon Musk Leading figures in the global tech industry speaking in numbers – in order: Mark Zuckerberg - CEO, Facebook; Jeff Benzos - CEO, Amazon; Brian Chesky - CEO, Airbnb; Larry Page & Sergey Brin - Founders, Google; Peter Thiel - Founder, PayPal & Palantir; Marc Andreessen - Founder, Netscape; Steve Jobs - Founder, Apple & Pixar; Nick Woodman - Founder, GoPro; Jack Dorsey - CEO, Twitter; James Park - CEO, Fitbit; Tim Cook - CEO, Apple; Reid Hoffman - Founder, LinkedIn; Stewart Butterfield - Founder: Flickr Slack; Drew Houston - Founder: Dropbox; Jack Ma - Founder: Alibaba Group; Jimmy Wales - CEO: Wikipedia; Niklas Zennström - Founder: Skype; Sean Rad - Founder: Tinder; Travis Kalanick - Founder: Uber; Satya Nadella - CEO: Microsoft; Elon Musk - Founder: SpaceX, Tesla & Paypal; Bill Gates - Founder: Microsoft; Devin Wenig - Founder: eBay; Kevin Systrom - Founder: Instagram; Paul Eremenko - CEO: Airbus Group; Reid Hoffman - Founder: LinkedIn; Aaron Levie - Founder: Box; Jonathan Ive - CDO: Apple; Dustin Moskovitz - Co-Founder: Facebook; Ben Silbermann - CEO: Pinterest; Reed Hastings - Founder: Netflix; Evan Spiegel - Founder: Snapchat; Daniel Ek - Founder: Spotify.